Shankar Vedantam
Shankar Vedantam is the host and creator of Hidden Brain. The Hidden Brain podcast receives more than three million downloads per week. The Hidden Brain radio show is distributed by NPR and featured on nearly 400 public radio stations around the United States.
Vedantam was NPR's social science correspondent between 2011 and 2020, and spent 10 years as a reporter at The Washington Post. From 2007 to 2009, he was also a columnist, and wrote the Department of Human Behavior column for the Post.
Vedantam and Hidden Brain have been recognized with the Edward R Murrow Award, and honors from the American Association for the Advancement of Science, the Society for Personality and Social Psychology, the International Society of Political Psychology, the Society of Professional Journalists, the National Association of Black Journalists, the Austen Riggs Center, the American Psychoanalytic Association, the Webby Awards, the Pennsylvania Associated Press Managing Editors, the South Asian Journalists Association, the Asian American Journalists Association, the Pennsylvania Newspaper Association, the American Public Health Association, the Templeton-Cambridge Fellowship on Science and Religion, and the Rosalynn Carter Mental Health Journalism Fellowship.
In 2009-2010, Vedantam served as a fellow at the Nieman Foundation for Journalism at Harvard University.
Vedantam is the author of the non-fiction book, The Hidden Brain: How our Unconscious Minds Elect Presidents, Control Markets, Wage Wars and Save Our Lives. The book, published in 2010, described how unconscious biases influence people. He is also co-author, with Bill Mesler, of the 2021 book Useful Delusions: The Power and Paradox of the Self-Deceiving Brain.
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NewsHow many ads have you encountered today? On this week's radio show, we discuss the insidiousness of advertising in American media. -
Investigations of Russian influence on the 2016 election have tended to focus on the role of social media. Researchers are also exploring the psychological vulnerability that hackers exploited.
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A study shows gift-givers and gift-recipients differ on ideas about best gifts. Whereas recipients prefer sentimental gifts, gift-givers tend to opt for presents that match the recipients' interests.
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NewsThis week on the Hidden Brain radio show, we dig into the culture and psychology that determines the foods that make us salivate and the scents that make us squirm. -
U.S.Hundreds of newspapers have closed across the country. The loss of local reporting means fewer investigations into fraud and waste. That has had an impact on the budgets of cities and towns.
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When a newspaper shuts down, there are obvious costs to the community it serves: job losses, fewer local stories. But new research suggests there's another consequence that's harder to spot—one that comes with a hefty price tag for residents. This week on Hidden Brain we ask, who bears the cost when nobody wants to pay? For more information about the research in this episode, visit https://n.pr/2zSPraS. -
Many schools give attendance awards to motivate students. A study found students who were awarded for perfect attendance went on to have more absences than their peers who weren't given the award. -
More than 70,000 people died of drug overdoses last year — many of them from heroin and other opioids. One of the most widely-used tools to confront this crisis is a drug called naloxone. It can reverse an opioid overdose within seconds, and has been hailed by first responders and public health researchers. But earlier this year, two economists released a study that suggested naloxone might be leading some users to engage in riskier behavior — and causing more deaths than it saves. This week, we talk with researchers, drug users, and families about the mental calculus of opioid use, and why there's still so much we're struggling to understand about addiction. For more information about the research in this episode, visit https://n.pr/2OZfuGQ.
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If being liberal and conservative is about political views, how come the labels describe other things? A social scientist says some part of people's leanings come from an unlikely source: their DNA.
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There is one truth that has endured through the first two years of Donald Trump's presidency: he has kept the support of the core voters who propelled him to the White House. This week on Hidden Brain, we explore two competing perspectives on the motivations of Trump supporters, and what they can tell us about the state of our union.
